{"id":27904,"date":"2021-08-26T09:43:03","date_gmt":"2021-08-26T09:43:03","guid":{"rendered":"https:\/\/www.fum.it\/investors\/modello-di-business\/"},"modified":"2021-11-08T08:52:08","modified_gmt":"2021-11-08T08:52:08","slug":"business-model","status":"publish","type":"page","link":"https:\/\/www.fum.it\/en\/investors\/business-model\/","title":{"rendered":"Business model"},"content":{"rendered":"<h2 class=\"mtit4 text-center mb-5\">The products offered by Franchi Umberto Marmi are produced and marketed following an integrated business model<\/h2>\n<p>This model covers all phases of the production and distribution process, combining the need to control the entire production chain to ensure product quality with the need to make  the production and distribution phases efficient in order to satisfy customers. <\/p>\n<p>The Company stands out for its rigorous monitoring of all phases, from the procurement of raw materials to the marketing of blocks and slabs. Every step is indeed carried out with both constant focus on research and development and sustainability, through  web-oriented investments and increasing innovation, and  with FUM&#8217;s continuous commitment to environmental issues. <\/p>\n<p>The Company&#8217;s goal is to further expand its business towards design, leveraging a marketing strategy increasingly oriented to the digital presentation of the product to customers. In terms of innovation, despite the complex nature of marble, the Group has successfully developed new and increasingly sophisticated treatments: stain-resistant, scratch-resistant and antibacterial, thus making marble usable in a wide range of sectors.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The products offered by Franchi Umberto Marmi are produced and marketed following an integrated business model This model covers all phases of the production and distribution process, combining the need to control the entire production chain to ensure product quality with the need to make the production and distribution phases efficient in order to satisfy [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":1949,"menu_order":23,"comment_status":"closed","ping_status":"closed","template":"templates\/template-modello-di-business.php","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-27904","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - 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