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Carrara Marble

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A story about men and marble

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FREEDOM TOWER 2014

"Architecture is a dream, geometry its story, the product the dream come true and the architect the storyteller."

Carlo Farroni

A creative, responsible, modern vision

We act in accordance with the Industria 4.0 standards to achieve important digital transformation and innovation goals.

Sustainability is at the heart of our business model. Acting with respect and awareness is a top priority.

We are guardians of the history and beauty of Carrara marble. Our listing on the Italian Stock Exchange is a guarantee of this dedication.

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Imagine the future of natural stone

“He foretold their monumental future to the shapeless heaps of stones and beams that lay around us; and those materials, at his voice, seemed dedicated to the one and only place to which the fates propitious to the goddess would have assigned them”

In Paul Valèry’s book “Eupalinos: Or, The Architect”, these words are spoken to Phaedrus at a buzzing building site, as he accompanies the famous builder of temples and great works of antiquity. The dialogue between the two is talk of stone, materials, destiny, and monuments. The message is clear: building requires a deep knowledge of nature and a subtle ability to 'steal' some secrets from it. future could look like for our marble. The architect of Megara explains to Phaedrus that Architecture is made up of three aspects: the body, which expresses its usefulness, the soul, which equates to beauty, and sturdiness, which translates to durability. It was therefore not difficult for Eupalinos to imagine the future of architecture and natural stone. And today? Has the perspective changed? Not for those who have always looked forward, nor for those who never stop. We must not be afraid, and we should ask ourselves what the future could look like for our marble.

The enduring beauty of stone

The charm and innate beauty of marble have remained the same over the centuries, and we should be comforted by the thought that there will be many people in the future who will want to work with this natural stone. The distinctiveness of marble is bound to architects, artists, and designers, from the most meticulous to the most visionary. It gives us a glimpse of a long path full of creative successes propelling us into the future, without the surfaces of our blocks and slabs blemished by the “wrinkles” of time. Stone does not age on a human scale, instead time only makes it more fascinating, and in our Bel Paese one must only have a look around to realize this. Stone at its essence is a project, stone is about evolution; moving forward… heart, mind, and ideas. The greatest structures and the finest works of art in marble and stone are the result of the minds and skills of those who have decided to go beyond the recognized limits of law and matter. We are with them. And if it is true that the world will be saved by those looking for beauty, then we must be optimistic.